Idiliama SS14
BRAND IDENTITY

Conceived in 2013 by Italian entrepreneur with a designer’s mind, Giovanni Malaguti, Idiliamà was created based on the idea of women who can’t live without their stylish details in place. The impeccable use of Made in Italy fabrics and materials, call for a sophisticated and elegant figure whose simplicity does not betray an everyday yet exclusive coolness. With its meticulous attention to the development of each piece as one of its fundamentals, the brand wishes to set itself as a distinctive style benchmark in the fashion industry and among international buyers. Idiliamà’s SS14 collection represents the label’s pure DNA and first showcase to the world.

CONCEPT OF COLLECTION

Idiliamà’s SS14 collection speaks of an international woman with a cosmopolitan spirit, who can’t help but be attentive to the details that makes up her outfit. Style is innate within her personality; an attitude icon and a rule to follow at the same time.

Idiliama SS2014
PRODUCT DESCRIPTION 

Feminine dresses, flowing tops and mesmerizing shirts peek out from beneath structured coats and jackets. Immaculate Italian-made fabrics such as silk and georgette, luminous shantung and soft cottons go hand in hand with fine cotton/raffia. The color palette perfectly describes the varied tastes of every woman’s closet, from light and bright shades to absolute black, to the warm tones of earthly colors like the collection’s must-have silk shantung dress.

Idiliama SS14
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Post edited by Odeya D.Bendaud